Career Pathways

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Mastering Video: Video Marketing

with UGotClass LERN

Apr

Next session: April 7th to May 2nd, 2025

$245 More Info

Sight, sound and motion are much more compelling than static words on a page. Video is very hypnotic and it quickly speeds up the “know, like and trust,” factor with your audience. In this course you will discover how to use simple online video to quickly bond with your viewer, drive traffic to your website, boost business and build brand awareness. Find out how to shoot simple, effective videos without costly fancy equipment or savvy technical skills. Discover the secrets to creating content that commands attention. Learn how to dominate Google and YouTube with your video and to strategically use YouTube to market your business 24/7 -- even while you sleep.

CEUs/ILUs: 1.6Length (in hours): 16Price in UD $245.00

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Mastering Video: YouTube for Business

with UGotClass LERN

May

Next session: May 5th to 30th, 2025

$245 More Info

Increase your business with YouTube, the online video site and now the second largest search engine. Discover the power of video for your organization, and how to use video as a marketing tool to reach and serve more people. Find out what types of video work best on YouTube, how other business organizations are using YouTube, how to create your own YouTube channel, and the techniques of adding captions, annotations and other extra features. YouTube can enhance your current marketing and communication strategy. After attending this course, you will take back proven strategies and techniques for making YouTube work successfully for your organization. YouTube, as the second largest search engine can no longer be ignored by businesses and organizations. YouTube reaches a broad age and gender demographic and is the largest video search/discovery destination with over 35 hours of video being uploaded every minute. YouTube is now accessible from nearly every top mobile device as well as from your TV. How can your videos rise above the music mashups and cat antics? Learn how to get your YouTube video on the first page of Google Search. Just like Facebook, YouTube is a social network that needs to be set-up, optimized, and used regularly to be effective. Your patterns of behavior on YouTube may be working against you. Learn how YouTube can complement your current marketing and social media strategy and how to maximize your YouTube Channel to get the greatest return.

CEUs/ILUs: 1.6Length (in hours): 16Price in USD $245.00

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Supervisory & Leadership Certificate

with UGotClass LERN

Apr

Next session: April 7th to May 30th, 2025

$395 More Info

Your employees are your most valuable resources. Ensuring the efficiency of your team is the key to your success and is your most important responsibility. Get practical, easy to understand, and insightful methods for new and even experienced supervisors and managers. Learn about effective delegation, performance management, and writing performance reviews. Discuss the specifics of the supervisor's role and responsibilities, and strategies for improving your overall effectiveness as a leader. Take home practical information along with tips and techniques that can be applied at your job immediately.

CEUs/ILUs: 3.2Length (in hours): 32Price in USD $395.00

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Strategic Planning Certificate

with UGotClass LERN

Apr

Next session: April 7th to June 27th, 2025

$495 More Info

Strategic planning is an activity that all leaders do, and only leaders do. It is an essential skill to acquire for emerging and developing leaders. As some 70% of strategic plans fail or are not implemented fully, unearth the secrets and tactics for the successful strategic planning. Solidify your skill set and conquer this challenging and exciting area of leadership.

CEUs/ILUs: 4.8Length (in hours): 48Price in USD $495.00

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Strategic: Communicating your Vision

with UGotClass LERN

May

Next session: May 5th to 30th, 2025

$195 More Info

Leaders are the keeper of the vision for their group but, “a vision not shared is just a hallucination.” The ability to communicate effectively and dynamically may be the single most important skills for managers at all levels. Lead your organization to its strategic goals by learning how to overcome communications barriers and deliver both positive and negative messages appropriately. Use storytelling techniques to communicate more dynamically, both in person and in writing. Turn your dusty mission statement into an engaging strategic vision. And avoid inflicting “death by PowerPoint” on your audiences with better presentation and public speaking skills.

CEUs/ILUs: 1.6Length (in hours): 16Price in USD $195.00

Original source: https://s3.amazonaws.com/coursestorm/live/media/e3cc4c17120211efa81f0affea6037a9

Strategic: Implementing your Strategic Plan

with UGotClass LERN

Apr

Next session: April 7th to May 2nd, 2025

$195 More Info

You’ve segmented your markets, identified your threats, and set your goals. Now comes the hard part: turning the strategic plan into action. Learn how to break down your goals into actionable steps. Make decisions collaboratively to engage your team and ensure better use of their abilities. Keep them on track by effectively using modern communications tools and holding better meetings. Engage your institution positively to gain its support. Finally, ensure success by managing change effectively when obstacles arise and by developing your staff into a high-performance team that delivers on its goals.

CEUs/ILUs: 1.6Length (in hours): 16Price in USD $195.00